…Mit Ronny Schumann hat die Kommission Digitale Medien der Deutschen Fachpresse einen erfahrenden Sales-Profi gewonnen. Ronny Schumann ist seit März 2013 Gesamtanzeigenleiter im VDE Verlag in Offenbach am Main. Er ist…
Bloomberg is one of the largest and most influential business media organisations in the world. It is also one of the most agile when it comes to innovation.
With the events industry generating multiple billions of dollars in turnover each year, it is an environment rich in opportunity for technological innovation to enhance the real-life experience.
… on what a publisher thinks marketing is. Many companies, publishers included, think marketing is sales promotion. Marketing for publishers should start with understanding their readers and what they…
… content is best placed to deliver ROI.In particular placing content marketing at the heart of the sales process to attract new prospects, keep them engaged and move them onto a sale, has become an industry…
… Media Solutions. Beiden steht ein Head vor, der direkt an Geschäftsführer Burkhard Graßmann berichtet.Das Sales-Team der Abteilung Media Marketing geht – aufgeteilt nach Branchen – in den direkten Austausch mit…
