FIPP Research Forum | 16 - 17 June 2014 | Hamburg
The FIPP Research Forum is a two-day conference for publishers, advertisement sales management, insight/research professionals and marketing management in the magazine business.
The FIPP Research Forum is unlike most conferences in that half the session time is devoted to discussion, allowing all the issues arising from the papers to be aired in depth, and wider aspects to be considered.
The key objectives of the event are:
- To discuss a number of topics identified as the most pressing current magazine research issues by FIPP’s Research Committee
- To enable participants to debate, compare notes and learn from each other’s recent experience, to the benefit of everyone’s work
- For FIPP to circulate the key points, to help improve magazine research around the world
There will be small breakout groups for delegates to debate, in intimate context, the papers given in the previous session. In addition delegates are encouraged to contribute, from the floor, their own experiences in their work. Attendees at the seven previous events have found this extensive discussion to be one of the most valuable aspects of the programme.
The 8th FIPP Research Forum will be held in Hamburg, Germany, at the offices of media owner Gruner + Jahr.
